Zippo Manufacturing Co. v. Rogers Imports, Inc.
United States District Court for the Southern District of New York
216 F.Supp. 670 (S.D.N.Y. 1963)
Zippo Manufacturing Co. (Zippo) (plaintiff) manufacturers a successful line of pocket lighters. Rogers Imports, Inc. (Rogers) (defendant) began selling pocket lighters closely resembling Zippo’s. Zippo brought suit alleging unfair competition. To prove unfair competition, the plaintiff must establish consumer confusion, among other things. Zippo hired a firm to conduct surveys in which the respondents would be shown a pocket lighter and be asked to respond who they thought was the manufacturer. One survey found that 34.7 percent of respondents thought that a Rogers lighter was a Zippo lighter. Rogers objected to the introduction of the surveys.
Rule of Law
Holding and Reasoning (Feinberg, J.)
What to do next…
Unlock this case brief with a free (no-commitment) trial membership of Quimbee.
You’ll be in good company: Quimbee is one of the most widely used and trusted sites for law students, serving more than 97,000 law students since 2011. Some law schools—such as Yale, Vanderbilt, Berkeley, and the University of Illinois—even subscribe directly to Quimbee for all their law students. Read our student testimonials.
Learn more about Quimbee’s unique (and proven) approach to achieving great grades at law school.
Quimbee is a company hell-bent on one thing: helping you get an “A” in every course you take in law school, so you can graduate at the top of your class and get a high-paying law job. We’re not just a study aid for law students; we’re the study aid for law students. Read more about Quimbee.
Here's why 168,000 law students have relied on our case briefs:
- Written by law professors and practitioners, not other law students. 13,800 briefs, keyed to 187 casebooks. Top-notch customer support.
- The right amount of information, includes the facts, issues, rule of law, holding and reasoning, and any concurrences and dissents.
- Access in your classes, works on your mobile and tablet. Massive library of related video lessons and high quality multiple-choice questions.
- Easy to use, uniform format for every case brief. Written in plain English, not in legalese. Our briefs summarize and simplify; they don’t just repeat the court’s language.