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Qualitex Co. v. Jacobson Products Co.
United States Supreme Court
514 U.S. 159 (1995)
Qualitex (plaintiff), a company in the dry cleaning business, used a distinct green-gold color on the dry cleaning press pads it sold to dry cleaners. Jacobson Products (Jacobson) (defendant), a rival company, began selling pads of a similar color. Qualitex then registered its green-gold color with the Patent and Trademark Office and brought this trademark-infringement suit against Jacobson challenging its use of the green-gold color. The trial court entered judgment for Qualitex. The appellate court set aside the judgment on Qualitex's trademark-infringement claim, holding that color alone cannot be registered as a trademark. The Supreme Court granted Qualitex’s petition for certiorari.
Rule of Law
Holding and Reasoning (Breyer, J.)
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