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Writing for Clients

Writing Perfect Paragraphs

Writing Perfect Paragraphs

Paragraph length and document readability; how both long and short paragraphs create problems for readers; focusing paragraphs on a single idea.


Welcome to Writing Perfect Paragraphs! Throughout this course, we’ve spent a lot of time learning how to craft clear, concise, and engaging sentences. But of course, sentences come together to form paragraphs. Accordingly, it’s important to consider your paragraph structure, too, if you want your clients and your internal audience to read, understand, and act upon the documents you write, all with minimal pain.

In this lesson, then, we’re going to spend some time looking at your paragraph...