Quimbee logo
DMCA.com Protection Status
From our private database of 18,800+ case briefs...

Steele v. Bulova Watch Co.

United States Supreme Court
344 U.S. 280 (1952)


Bulova Watch Co. (plaintiff) was an American company that manufactured and sold watches under the registered trademark “Bulova.” Steele (defendant) was a United States citizen who conducted a watch business in Mexico that produced and sold watches in that country marked with the “Bulova” name, with the purpose of deceiving consumers as to the true origin of the watches being sold. Steele purchased some of the watch parts used by his company in the United States, and the fraudulent watches often appeared back across the border in the United States. Steele had initially registered the mark in Mexico, but the Mexican Supreme Court upheld an administrative ruling that had nullified that registration. Bulova sued Steele in United States federal court for trademark infringement and requested injunctive and monetary relief. The district court judge held that the court lacked jurisdiction over the matter. The appeals court reversed the lower court’s ruling, finding that there was a cause of action under the Lanham Act. The Supreme Court granted certiorari.

Rule of Law


Holding and Reasoning (Clark, J.)

What to do next…

  1. Unlock this case brief with a free (no-commitment) trial membership of Quimbee.

    You’ll be in good company: Quimbee is one of the most widely used and trusted sites for law students, serving more than 498,000 law students since 2011. Some law schools—such as Yale, Vanderbilt, Berkeley, and the University of Illinois—even subscribe directly to Quimbee for all their law students. Read our student testimonials.

  2. Learn more about Quimbee’s unique (and proven) approach to achieving great grades at law school.

    Quimbee is a company hell-bent on one thing: helping you get an “A” in every course you take in law school, so you can graduate at the top of your class and get a high-paying law job. We’re not just a study aid for law students; we’re the study aid for law students. Read more about Quimbee.

Here's why 498,000 law students have relied on our case briefs:

  • Written by law professors and practitioners, not other law students. 18,800 briefs, keyed to 985 casebooks. Top-notch customer support.
  • The right amount of information, includes the facts, issues, rule of law, holding and reasoning, and any concurrences and dissents.
  • Access in your classes, works on your mobile and tablet. Massive library of related video lessons and high quality multiple-choice questions.
  • Easy to use, uniform format for every case brief. Written in plain English, not in legalese. Our briefs summarize and simplify; they don’t just repeat the court’s language.

Questions & Answers

Have a question about this case?

Sign up for a free 7-day trial and ask it

Sign up for a FREE 7-day trial