United States v. An Article … Sudden Change
United States Court of Appeals for the Second Circuit
409 F.2d 734 (1969)

- Written by Alex Ruskell, JD
Facts
The United States (plaintiff) initiated an action to seize bottles of a cosmetic known as Sudden Change (defendant). Sudden Change was a lotion made primarily of water, although it promised to provide a “face lift without surgery” and “lift out puffs.” Based on Sudden Change’s labelling, the United States claimed Sudden Change was a drug under the meaning of the Federal Food, Drug, and Cosmetic Act. Sudden Change argued that it was not a drug because it only dried on the skin and made the skin look smoother until it was washed off. The district court ruled in Sudden Change’s favor, finding that a reasonable consumer would know that Sudden Change’s claims about “face lift without surgery” and “lift out puffs” were mere puffery and advertising. The United States appealed.
Rule of Law
Issue
Holding and Reasoning (Anderson, J.)
Dissent (Mansfield, J.)
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