NCAA v. Board of Regents of University of Oklahoma, O’Bannon v. NCAA, and NCAA v. Alston are three cases that helped define the scope of antitrust liability in amateur sports, specifically for the National Collegiate Athletics Association, or NCAA.

I. NCAA v. Board of Regents of University of Oklahoma

In 1951, the NCAA began regulating how college football games were broadcast on television. The NCAA’s original broadcast plans were very limiting and established the number of games that would...